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Top 11 Reason During the Holidays

  • Inventory of Competition is Lower :Your home stands out better with less to choose from.  Your odds of selling may actually go UP during this time of year. Many people feel just like you… and don’t understand that there will be a FLOOD of new listings on the market after the holidays that can cause you to get “lost in the crowd.”
  • Only the SERIOUS buyers are out in the fall/winter :Fewer may be looking but you are more likely to get a contract from those that do come through!
  • Home May Show Better While Decorated :Your home may look better now than any other time of year! Why not have potential buyers see it at it’s best? Fireplaces, evergreens, scented candles… Contrast can equal a sale!
  • It’s OK to have specific “no showings” Times During Holidays :Lockboxes can even be emptied of keys or removed. Just because you’re planning a few holiday events is no reason to not be for sale the rest of the time.
  • Houses Feel More Like “Homes” : When you come in from the cold weather, this cozy feeling causes emotions in a Buyer you can’t get other times of the year. “Home Sweet Home” is never sweeter than now!
  • Online Searches Go Way Up :People stay home more in colder weather and with today’s technology and my expertise in marketing your home online, the chances you get seen & sold are improved.
  • Buyers Who Buy Closer to the End of the Year :May pay closer to full price than other times, as they are often buying under a deadline. They have less time to negotiate and less inventory to choose from… getting you the BEST price.
  • Buyers have more day-times off during mid-November through January :Increasing serious buyer traffic during normal business hours vs. showings during your evenings and weekends
  • Late occupancies are common during this time: Some buyers that need to buy by end of the year don’t have to occupy the home right away, allowing you a real win-win. They win with lower interest rates now, and you could negotiate your move for later.
  • Decreased Demand: On lenders, appraisers, home inspectors, movers and other vendors during this time can cause your escrow processing time to be smoother and easier than during busier times.
  • Emotion plays a huge role in which home a buyer purchases, and you can capitalize on that by making your home cozy and cheery during showings. Tasteful decorations and a minimum of clutter will allow buyers to see their own families celebrating the holidays in your home next year.

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